Don’t be completely horrified at the title. We’re not saying web designers have no place in web design. Of course they do! But hiring a web designer could be hurting your results for finding new customers more than helping it. Why you ask? First, it’s important to understand exactly what a web designer is since the term seems to be used so loosely…. Continue Reading
Why Everyone Should Learn Basic HTML and CSS
HTML and CSS basically run the web. If you have a website you are certainly using HTML and CSS. You also don’t have to be a web design guru to understand either language. In fact, HTML and CSS encompasses a lot of the tiny or small changes people may want to do to a website. Things like bolding text, or making an aspect of the website font italic, changing the font colors, etc. can all be done in just a few minutes with basic CSS and HTML knowledge…. Continue Reading
Pay Per Click vs Organic Search Engine Marketing
Choosing between pay per click advertising and organic marketing on the web can be an easy choice for most businesses. Of course we all like the organic way. Who wants to pay for web traffic? The choice though isn’t that easy, and sometime depends on where your business is in the market. For most of us, going the organic route starting out isn’t going to be the way to go, especially if we want a quick start out of the gates with instant income…. Continue Reading
Do You Need Social Media?
It seems today that the first thing everyone asks about is social media accounts as if it adds legitimacy to someones business or website. While social media is a great tool for a lot of people, it doesn’t always fit well for all websites, or at the very least requires one to think of different ways to incorporate it into their marketing. From what we’ve seen, the one thing it appears most people forget about social media when promoting themselves is the social part of it…. Continue Reading
Is Your WordPress Plugin Great or Junk?
One of the great things about WordPress is the availability of plugins to do almost anything you want. It saves the cost of hiring a web designer, and for web designers it can save them time on getting a website up and running just the way you want it. Not all WordPress plugins are created equal though, and even being top ranked in WordPress for your plugin doesn’t mean it’s efficient…. Continue Reading
Responsive vs Dynamic Web Design
When you’re looking into having a website built, you may be asked by your web designer if you’d like it to be a dynamic website or a responsive one. This question usually relates to making the website mobile friendly and the different ways to do so as dynamic websites and responsive websites achieve those results in different manners. Granted, there are other reasons besides mobile devices to maybe use a dynamic website but for many people it comes down to that alone. It’s important to understand the difference between the two as both have pros and cons depending on what you’re planning to do. That also means having at least a very basic understanding of how the internet works…. Continue Reading
How to be Successful at Pay Per Click Marketing
Pay per click marketing can be scary. A lot of people shy away from it because they’ve heard horror stories of large costs without making anything in return. Usually the stories they hear though are from people that attempted pay per click without understanding how it works and the different ways to minimize losses. This doesn’t mean you can’t lose money, but it does mean it can be so minimal that it doesn’t hurt. By running a pay per click campaign smartly, it also means that once you see what’s working you can roll a portion of the profits you make from it back into it without losing anything out of pocket…. Continue Reading
Is Your Social Media Marketer Doing Their Job?
It seems everything these days is about social media marketing when it comes to the internet and websites. Every web designer knows one, or is asking for extra money to handle the social media themselves. Are you really getting your money’s worth though? That’s the question everyone who hires a social media marketer should be asking themselves. We can guarantee in most cases you’re not. Instead, you’re throwing money down a drain without a return on your investment…. Continue Reading
Web Design for Beginners